Meet Matthew

Matthew is a sales and marketing executive who manages a full service business development and consulting firm. He began his career in the food and beverage industry, and after twenty years of hard work in that field he took the difficult step of changing industries and moved into sales. His firm sells marketing and advertising solutions to help small business owners effectively grow their online presence, something Matthew is passionate about. His most recent job came recommended to him by a colleague who knew of his capability to increase sales productivity and grow market share.

The Challenge

Matthew needs a CV that can showcase his skills and enthusiasm and depict the experience he acquired in the food and beverage industry. Changing industries is a significant challenge, and effectively communicating his proficiency in improving sales productivity is an important aspect of how Matthew can meet this challenge. His resume must be engaging and easy to share so that it can help to connect him with customers and clients. In order to best set himself up for success, Matthew’s resume should not only describe his skills in online marketing, but serve as an example of it.

The Solution

Matthew uses VisualCV and all of the available tools to promote his resume. His VisualCV stylishly showcases his work history and education, and he uses the VisualCV Portfolio feature to display images of the leadership badges that he has earned. He is able to distribute his online resume easily by sharing a direct link to his VisualCV via email and social media. He also uses VisualCV’s messaging feature, which allows him to share his VisualCV without leaving the app and streamlines the process of sharing his resume.